About Us | AS Sports - Cricket Excellence Since 1960

Crafting Cricket Excellence Since 1960

For over six decades, AS Sports has been at the forefront of cricket equipment manufacturing, delivering premium quality gear trusted by professionals worldwide.

Discover Our Legacy

Our Legacy

Founded in 1960, AS Sports is a globally respected manufacturer and exporter of premium cricket equipment and footwear. Based in Sialkot, Pakistan, we have built a reputation for quality, innovation, and integrity over more than six decades.

AS Sports is one of the most trusted names in cricket manufacturing, supplying world-class cricket gear to international players, academies, teams, and distributors across 40+ countries.

Our legacy is rooted in precision craftsmanship, deep industry experience, and a passion for advancing the game of cricket. Today, AS Sports products are used by professionals and grassroots players alike, in local leagues, major international competitions, and training grounds around the world.

By The Numbers

60+

Years of Excellence

40+

Countries Served

1000+

Professional Players

50K+

Products Annually

Our Product Range

At AS Sports, our focus remains clear: cricket equipment and performance-driven footwear. Each product is engineered to meet the high standards of today's fast-paced, competitive game.

Cricket Bats

We are internationally known for our English Willow and Kashmir Willow bats, crafted from premium clefts sourced from the best origins.

English Willow Bats
Kashmir Willow Bats
Tape Ball Bats
Junior Bats & Kids' Sets

Protective Gear

Safety meets performance with our high-quality protective equipment designed for maximum comfort and protection.

Batting Gloves
Leg Guards (Pads)
Thigh, Arm & Chest Guards
Cricket Helmets

Cricket Shoes & Footwear

Engineered for agility, stability, and comfort on any pitch surface with advanced technology and materials.

Lightweight Design
High-Grip Outsoles
Breathable Materials
Durable Construction

Endorsed by International Cricketers

AS Sports is proud to be trusted by international cricketers from Pakistan, Sri Lanka, Bangladesh, UAE, South Africa, and England. Our bats and gear have been used in major global tournaments, showcasing the quality and performance of our products on the biggest cricketing stages.

International Players Using AS Sports Equipment

Manufacturing Strength

Our state-of-the-art manufacturing facility in Sialkot combines traditional craftsmanship with modern technology to produce equipment that meets international standards.

Premium Raw Material Selection
Skilled Handcrafted Production
Strict Quality Control at Every Stage
OEM & Private Label Customization
Ethical Manufacturing Practices
Eco-Friendly Production Methods

Global Reach & Export Expertise

With over six decades of international trade experience, AS Sports has built a strong and reliable export network across:

Europe & United Kingdom
Australia & New Zealand
Middle East & Gulf Region
South Asia & Southeast Asia
Africa & North America
Caribbean Islands

Our logistics expertise ensures timely delivery to any destination with complete customs clearance support.

Why Choose AS Sports?

Legacy

Over 60 years of cricket manufacturing expertise and tradition.

Trust

Trusted by international professional players and teams worldwide.

Specialization

Focused exclusively on cricket equipment and performance footwear.

Customization

Full OEM / Private Label capabilities for brands and distributors.

Partner with AS Sports

Join the global family of cricket professionals, teams, and distributors who trust AS Sports for quality, performance, and reliability. Let us help elevate your game with equipment crafted from six decades of expertise.

Contact Our Team